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Subcontractor, Prime, Partner Roles All Part Of Boeing’s New Go-To-Market Approach In Defense

Subcontractor, Prime, Partner Roles All Part Of Boeing’s New Go-To-Market Approach In Defense
U.S. Air Force F-15EX Eagle II aircraft attached to the 85th Test and Evaluation Squadron, 53d Wing, and 40th Flight Test Squadron, 96th Test Wing, return from a test mission over the Gulf of Mexico on Aug. 2 (U.S. Air Force Photo)

St. LOUIS--Broadening its focus on pursuing defense business opportunities with its platforms as a prime contractor, Boeing [BA] is expanding its go-to-market strategy to include partnering with other companies as a subcontractor as its customers seek more integrated solutions, a senior official with Boeing’s military business said on Tuesday. The company also sees “ripe” opportunities to rely on its suppliers for certain capabilities that Boeing can integrate into its platforms to meet the growing demand for integrated mission solutions, Bernd…

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