Sign In
Search
Business/Financial

New Airbus U.S. Chief Says Brand Change Will Improve Reception In Government

Cal Biesecker By
SHARE:
New Airbus U.S. Chief Says Brand Change Will Improve Reception In Government
Allan McArtor, CEO of Airbus Group, Inc. Photo: Airbus Group

The decision by the former European Aeronautic Defence and Space Co. (EADS) to rebrand itself in favor of its marquis aircraft brand, Airbus, will make it easier for the company to market itself to the United States government, the head of Airbus Group in North America said on Friday. Under EADS it was “difficult” to represent the company on Capitol Hill and it was “almost a threatening name,” Allan McArtor, CEO of Airbus Group, Inc., which is the name for…

Subscriber-only content. Please log in below.

Not a subscriber or registered user yet?

Please contact us at clientservices@accessintel.com or call us at 888-707-5814 (Monday – Thursday 9:00 a.m. – 5:30 p.m. and Friday 9:00 a.m. – 3:00 p.m. ET.), to start a free trial, get pricing information, order a reprint, or post an article link on your website.

Recommended

Business/Financial

Lockheed Martin Exploring Production Help With GM Defense

Business/Financial

Pentagon Loaning $500 Million To Rare Earth Element Processing Company For Expansion

Advanced / Transformational Technology

Overland Nabs $20 Million Award To Produce Autonomous Resupply Vehicles

Business/Financial

Energy Fuels Gets DoD Investment To Expand Into Expand Rare Earth Supply Chains

Trending

Honeywell Aerospace Begins Trading On Nasdaq
PACAF Evaluating Boeing MQ-28 Ghost Bat In Valiant Shield
Capella Prepares to Validate Mynaric Optical Terminal on Latest SAR Satellite
House Appropriators Uncertain Navy Will Award F/A-XX Contract By August
Space Force Awards Boeing $2 Billion MUOS Service Life Extension Contract

Congress Updates

Space

Will $4 Billion For SB-AMTI/Space Data Network Backbone In Supplemental Reduce Or Add To Planned Funding For Systems In Reconciliation?

Nearly all of the Department of the Air Force’s fiscal 2027 procurement and research and development (R&D) budget for space-based air moving target indication (SB-AMTI) and the Space Data Network […]

Congress

House Appropriators ‘Concerned’ With JLTV A2 Delays, Shift Funds For Marines’ Second Supplier Effort

House appropriators have said they’re “seriously concerned” with Joint Light Tactical Vehicle (JLTV) A2 delays, as their fiscal year 2027 defense spending bill shifts funds to support the Marine Corps’ […]

Budget

House Appropriators Uncertain Navy Will Award F/A-XX Contract By August

House appropriators said they are skeptical the Defense Department will award the engineering and manufacturing development (EMD) contract for the Navy’s F/A-XX next-generation carrier-based fighter program by the most recent […]

Congress

House Appropriators Approve $1.07 Trillion FY ‘27 Defense Bill Amid Reconciliation Uncertainty

The House Appropriations Committee has approved its $1.07 trillion fiscal year 2027 defense spending bill, advancing a bill with a historic topline while uncertainty lingers over Congress’ next step to […]

The Force Multipliers

Force Multipliers

Michael Harrison – SANS Institute

Force Multipliers

Michael DiOrio – Dataminr

Force Multipliers

Arne Brinck – Dark Wolf Solutions

Force Multipliers

Jags Kandasamy – Latent AI

Job Feed

Post a Job // Post a Resume